Enum AttributionSettings.Types.ReportingAttributionModel
The reporting attribution model used to calculate conversion credit in this property's reports.
Namespace: Google.Analytics.Admin.V1Alpha
Assembly: Google.Analytics.Admin.V1Alpha.dll
Syntax
public enum AttributionSettings.Types.ReportingAttributionModel
Fields
Name | Description |
---|---|
GooglePaidChannelsLastClick | Attributes 100% of the conversion value to the last Google Paid channel that the customer clicked through before converting. Previously ADS_PREFERRED_LAST_CLICK |
PaidAndOrganicChannelsDataDriven | Data-driven attribution distributes credit for the conversion based on data for each conversion event. Each Data-driven model is specific to each advertiser and each conversion event. Previously CROSS_CHANNEL_DATA_DRIVEN |
PaidAndOrganicChannelsLastClick | Ignores direct traffic and attributes 100% of the conversion value to the last channel that the customer clicked through (or engaged view through for YouTube) before converting. Previously CROSS_CHANNEL_LAST_CLICK |
Unspecified | Reporting attribution model unspecified. |