Class BiddingStrategy
Settings that control the bid strategy. Bid strategy determines the bid price.
Implements
Inherited Members
Namespace: Google.Apis.DisplayVideo.v3.Data
Assembly: Google.Apis.DisplayVideo.v3.dll
Syntax
public class BiddingStrategy : IDirectResponseSchema
Properties
ETag
The ETag of the item.
Declaration
public virtual string ETag { get; set; }
Property Value
Type | Description |
---|---|
string |
FixedBid
A strategy that uses a fixed bid price.
Declaration
[JsonProperty("fixedBid")]
public virtual FixedBidStrategy FixedBid { get; set; }
Property Value
Type | Description |
---|---|
FixedBidStrategy |
MaximizeSpendAutoBid
A strategy that automatically adjusts the bid to optimize to your performance goal while spending the full
budget. At insertion order level, the markup_type of line items cannot be set to
PARTNER_REVENUE_MODEL_MARKUP_TYPE_CPM
. In addition, when performance_goal_type is one of: *
BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_CPA
* BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_CPC
*
BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_AV_VIEWED
, the line_item_type of the insertion order line items
must be either: * LINE_ITEM_TYPE_DISPLAY_DEFAULT
* LINE_ITEM_TYPE_VIDEO_DEFAULT
, and when
performance_goal_type is either: * BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_CIVA
*
BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_IVO_TEN
the line_item_type of the insertion order line items must
be LINE_ITEM_TYPE_VIDEO_DEFAULT
.
Declaration
[JsonProperty("maximizeSpendAutoBid")]
public virtual MaximizeSpendBidStrategy MaximizeSpendAutoBid { get; set; }
Property Value
Type | Description |
---|---|
MaximizeSpendBidStrategy |
PerformanceGoalAutoBid
A strategy that automatically adjusts the bid to meet or beat a specified performance goal. It is to be used only for a line item entity.
Declaration
[JsonProperty("performanceGoalAutoBid")]
public virtual PerformanceGoalBidStrategy PerformanceGoalAutoBid { get; set; }
Property Value
Type | Description |
---|---|
PerformanceGoalBidStrategy |
YoutubeAndPartnersBid
A bid strategy used by YouTube and Partners resources. It can only be used for a YouTube and Partners line item or ad group entity.
Declaration
[JsonProperty("youtubeAndPartnersBid")]
public virtual YoutubeAndPartnersBiddingStrategy YoutubeAndPartnersBid { get; set; }
Property Value
Type | Description |
---|---|
YoutubeAndPartnersBiddingStrategy |