Class: Google::Apis::RetailV2alpha::GoogleCloudRetailV2alphaUserEvent

Inherits:
Object
  • Object
show all
Includes:
Core::Hashable, Core::JsonObjectSupport
Defined in:
lib/google/apis/retail_v2alpha/classes.rb,
lib/google/apis/retail_v2alpha/representations.rb,
lib/google/apis/retail_v2alpha/representations.rb

Overview

UserEvent captures all metadata information Retail API needs to know about how end users interact with customers' website.

Instance Attribute Summary collapse

Instance Method Summary collapse

Constructor Details

#initialize(**args) ⇒ GoogleCloudRetailV2alphaUserEvent

Returns a new instance of GoogleCloudRetailV2alphaUserEvent.



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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1825

def initialize(**args)
   update!(**args)
end

Instance Attribute Details

#attributesHash<String,Google::Apis::RetailV2alpha::GoogleCloudRetailV2alphaCustomAttribute>

Extra user event features to include in the recommendation model. The key must be a UTF-8 encoded string with a length limit of 5,000 characters. Otherwise, an INVALID_ARGUMENT error is returned. For product recommendation, an example of extra user information is traffic_channel, i.e. how user arrives at the site. Users can arrive at the site by coming to the site directly, or coming through Google search, and etc. Corresponds to the JSON property attributes



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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1694

def attributes
  @attributes
end

#attribution_tokenString

Highly recommended for user events that are the result of PredictionService. Predict. This field enables accurate attribution of recommendation model performance. The value must be a valid PredictResponse.attribution_token for user events that are the result of PredictionService.Predict. This token enables us to accurately attribute page view or purchase back to the event and the particular predict response containing this clicked/purchased product. If user clicks on product K in the recommendation results, pass PredictResponse. attribution_token as a URL parameter to product K's page. When recording events on product K's page, log the PredictResponse.attribution_token to this field. Corresponds to the JSON property attributionToken

Returns:

  • (String)


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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1708

def attribution_token
  @attribution_token
end

#cart_idString

The id or name of the associated shopping cart. This id is used to associate multiple items added or present in the cart before purchase. This can only be set for add-to-cart, purchase-complete, or shopping-cart-page-view events. Corresponds to the JSON property cartId

Returns:

  • (String)


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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1716

def cart_id
  @cart_id
end

#event_timeString

Only required for UserEventService.ImportUserEvents method. Timestamp of when the user event happened. Corresponds to the JSON property eventTime

Returns:

  • (String)


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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1722

def event_time
  @event_time
end

#event_typeString

Required. User event type. Allowed values are: * add-to-cart: Products being added to cart. * category-page-view: Special pages such as sale or promotion pages viewed. * completion: Completion query result showed/clicked. * detail-page-view: Products detail page viewed. * home-page-view: Homepage viewed. * promotion-offered: Promotion is offered to a user. * promotion- not-offered: Promotion is not offered to a user. * purchase-complete: User finishing a purchase. * search: Product search. * shopping-cart-page-view: User viewing a shopping cart. Corresponds to the JSON property eventType

Returns:

  • (String)


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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1734

def event_type
  @event_type
end

#experiment_idsArray<String>

A list of identifiers for the independent experiment groups this user event belongs to. This is used to distinguish between user events associated with different experiment setups (e.g. using Retail API, using different recommendation models). Corresponds to the JSON property experimentIds

Returns:

  • (Array<String>)


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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1742

def experiment_ids
  @experiment_ids
end

#page_categoriesArray<String>

The categories associated with a category page. To represent full path of category, use '>' sign to separate different hierarchies. If '>' is part of the category name, please replace it with other character(s). Category pages include special pages such as sales or promotions. For instance, a special sale page may have the category hierarchy: "pageCategories" : ["Sales > 2017 Black Friday Deals"]. Required for category-page-view events. At least one of search_query or page_categories is required for search events. Other event types should not set this field. Otherwise, an INVALID_ARGUMENT error is returned. Corresponds to the JSON property pageCategories

Returns:

  • (Array<String>)


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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1755

def page_categories
  @page_categories
end

#page_view_idString

A unique id of a web page view. This should be kept the same for all user events triggered from the same pageview. For example, an item detail page view could trigger multiple events as the user is browsing the page. The pageViewId property should be kept the same for all these events so that they can be grouped together properly. When using the client side event reporting with JavaScript pixel and Google Tag Manager, this value is filled in automatically. Corresponds to the JSON property pageViewId

Returns:

  • (String)


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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1766

def page_view_id
  @page_view_id
end

#product_detailsArray<Google::Apis::RetailV2alpha::GoogleCloudRetailV2alphaProductDetail>

The main product details related to the event. This field is required for the following event types: * add-to-cart * detail-page-view * purchase- complete In a search event, this field represents the products returned to the end user on the current page (the end user may have not finished broswing the whole page yet). When a new page is returned to the end user, after pagination/filtering/ordering even for the same query, a new search event with different product_details is desired. The end user may have not finished broswing the whole page yet. Corresponds to the JSON property productDetails



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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1778

def product_details
  @product_details
end

#purchase_transactionGoogle::Apis::RetailV2alpha::GoogleCloudRetailV2alphaPurchaseTransaction

A transaction represents the entire purchase transaction. Corresponds to the JSON property purchaseTransaction



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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1783

def purchase_transaction
  @purchase_transaction
end

#referrer_uriString

The referrer URL of the current page. When using the client side event reporting with JavaScript pixel and Google Tag Manager, this value is filled in automatically. Corresponds to the JSON property referrerUri

Returns:

  • (String)


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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1790

def referrer_uri
  @referrer_uri
end

#search_queryString

The user's search query. The value must be a UTF-8 encoded string with a length limit of 5,000 characters. Otherwise, an INVALID_ARGUMENT error is returned. At least one of search_query or page_categories is required for search events. Other event types should not set this field. Otherwise, an INVALID_ARGUMENT error is returned. Corresponds to the JSON property searchQuery

Returns:

  • (String)


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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1799

def search_query
  @search_query
end

#uriString

Complete URL (window.location.href) of the user's current page. When using the client side event reporting with JavaScript pixel and Google Tag Manager, this value is filled in automatically. Maximum length 5,000 characters. Corresponds to the JSON property uri

Returns:

  • (String)


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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1806

def uri
  @uri
end

#user_infoGoogle::Apis::RetailV2alpha::GoogleCloudRetailV2alphaUserInfo

Information of an end user. Corresponds to the JSON property userInfo



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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1811

def 
  @user_info
end

#visitor_idString

Required. A unique identifier for tracking visitors. For example, this could be implemented with an HTTP cookie, which should be able to uniquely identify a visitor on a single device. This unique identifier should not change if the visitor log in/out of the website. The field must be a UTF-8 encoded string with a length limit of 128 characters. Otherwise, an INVALID_ARGUMENT error is returned. The field should not contain PII or user-data. We recommend to use Google Analystics Client ID for this field. Corresponds to the JSON property visitorId

Returns:

  • (String)


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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1823

def visitor_id
  @visitor_id
end

Instance Method Details

#update!(**args) ⇒ Object

Update properties of this object



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# File 'lib/google/apis/retail_v2alpha/classes.rb', line 1830

def update!(**args)
  @attributes = args[:attributes] if args.key?(:attributes)
  @attribution_token = args[:attribution_token] if args.key?(:attribution_token)
  @cart_id = args[:cart_id] if args.key?(:cart_id)
  @event_time = args[:event_time] if args.key?(:event_time)
  @event_type = args[:event_type] if args.key?(:event_type)
  @experiment_ids = args[:experiment_ids] if args.key?(:experiment_ids)
  @page_categories = args[:page_categories] if args.key?(:page_categories)
  @page_view_id = args[:page_view_id] if args.key?(:page_view_id)
  @product_details = args[:product_details] if args.key?(:product_details)
  @purchase_transaction = args[:purchase_transaction] if args.key?(:purchase_transaction)
  @referrer_uri = args[:referrer_uri] if args.key?(:referrer_uri)
  @search_query = args[:search_query] if args.key?(:search_query)
  @uri = args[:uri] if args.key?(:uri)
  @user_info = args[:user_info] if args.key?(:user_info)
  @visitor_id = args[:visitor_id] if args.key?(:visitor_id)
end