Class Creative
A single Creative.
Implements
Inherited Members
Namespace: Google.Apis.DisplayVideo.v1.Data
Assembly: Google.Apis.DisplayVideo.v1.dll
Syntax
public class Creative : IDirectResponseSchemaProperties
AdditionalDimensions
Additional dimensions. Applicable when creative_type is one of: * CREATIVE_TYPE_STANDARD *
CREATIVE_TYPE_EXPANDABLE * CREATIVE_TYPE_NATIVE * CREATIVE_TYPE_NATIVE_SITE_SQUARE *
CREATIVE_TYPE_LIGHTBOX * CREATIVE_TYPE_PUBLISHER_HOSTED If this field is specified, width_pixels and
height_pixels are both required and must be greater than or equal to 0.
Declaration
[JsonProperty("additionalDimensions")]
public virtual IList<Dimensions> AdditionalDimensions { get; set; }Property Value
| Type | Description |
|---|---|
| IList<Dimensions> |
AdvertiserId
Output only. The unique ID of the advertiser the creative belongs to.
Declaration
[JsonProperty("advertiserId")]
public virtual long? AdvertiserId { get; set; }Property Value
| Type | Description |
|---|---|
| long? |
AppendedTag
Third-party HTML tracking tag to be appended to the creative tag.
Declaration
[JsonProperty("appendedTag")]
public virtual string AppendedTag { get; set; }Property Value
| Type | Description |
|---|---|
| string |
Assets
Required. Assets associated to this creative.
Declaration
[JsonProperty("assets")]
public virtual IList<AssetAssociation> Assets { get; set; }Property Value
| Type | Description |
|---|---|
| IList<AssetAssociation> |
CmPlacementId
Output only. The unique ID of the Campaign Manager 360 placement associated with the creative. This field is only applicable for creatives that are synced from Campaign Manager.
Declaration
[JsonProperty("cmPlacementId")]
public virtual long? CmPlacementId { get; set; }Property Value
| Type | Description |
|---|---|
| long? |
CmTrackingAd
The Campaign Manager 360 tracking ad associated with the creative. Optional for the following creative_type
when created by an advertiser that uses both Campaign Manager 360 and third-party ad serving: *
CREATIVE_TYPE_NATIVE * CREATIVE_TYPE_NATIVE_SITE_SQUARE Output only for other cases.
Declaration
[JsonProperty("cmTrackingAd")]
public virtual CmTrackingAd CmTrackingAd { get; set; }Property Value
| Type | Description |
|---|---|
| CmTrackingAd |
CompanionCreativeIds
The IDs of companion creatives for a video creative. You can assign existing display creatives (with image
or HTML5 assets) to serve surrounding the publisher's video player. Companions display around the video
player while the video is playing and remain after the video has completed. Creatives contain additional
dimensions can not be companion creatives. This field is only supported for following creative_type: *
CREATIVE_TYPE_AUDIO * CREATIVE_TYPE_VIDEO
Declaration
[JsonProperty("companionCreativeIds")]
public virtual IList<long?> CompanionCreativeIds { get; set; }Property Value
| Type | Description |
|---|---|
| IList<long?> |
CounterEvents
Counter events for a rich media creative. Counters track the number of times that a user interacts with any part of a rich media creative in a specified way (mouse-overs, mouse-outs, clicks, taps, data loading, keyboard entries, etc.). Any event that can be captured in the creative can be recorded as a counter. Leave it empty or unset for creatives containing image assets only.
Declaration
[JsonProperty("counterEvents")]
public virtual IList<CounterEvent> CounterEvents { get; set; }Property Value
| Type | Description |
|---|---|
| IList<CounterEvent> |
CreateTime
object representation of CreateTimeRaw.
Declaration
[JsonIgnore]
[Obsolete("This property is obsolete and may behave unexpectedly; please use CreateTimeDateTimeOffset instead.")]
public virtual object CreateTime { get; set; }Property Value
| Type | Description |
|---|---|
| object |
CreateTimeDateTimeOffset
DateTimeOffset representation of CreateTimeRaw.
Declaration
[JsonIgnore]
public virtual DateTimeOffset? CreateTimeDateTimeOffset { get; set; }Property Value
| Type | Description |
|---|---|
| DateTimeOffset? |
CreateTimeRaw
Output only. The timestamp when the creative was created. Assigned by the system.
Declaration
[JsonProperty("createTime")]
public virtual string CreateTimeRaw { get; set; }Property Value
| Type | Description |
|---|---|
| string |
CreativeAttributes
Output only. A list of attributes of the creative that is generated by the system.
Declaration
[JsonProperty("creativeAttributes")]
public virtual IList<string> CreativeAttributes { get; set; }Property Value
| Type | Description |
|---|---|
| IList<string> |
CreativeId
Output only. The unique ID of the creative. Assigned by the system.
Declaration
[JsonProperty("creativeId")]
public virtual long? CreativeId { get; set; }Property Value
| Type | Description |
|---|---|
| long? |
CreativeType
Required. Immutable. The type of the creative.
Declaration
[JsonProperty("creativeType")]
public virtual string CreativeType { get; set; }Property Value
| Type | Description |
|---|---|
| string |
Dimensions
Required. Primary dimensions of the creative. Applicable to all creative types. The value of width_pixels
and height_pixels defaults to 0 when creative_type is one of: * CREATIVE_TYPE_VIDEO *
CREATIVE_TYPE_AUDIO * CREATIVE_TYPE_NATIVE_VIDEO
Declaration
[JsonProperty("dimensions")]
public virtual Dimensions Dimensions { get; set; }Property Value
| Type | Description |
|---|---|
| Dimensions |
DisplayName
Required. The display name of the creative. Must be UTF-8 encoded with a maximum size of 240 bytes.
Declaration
[JsonProperty("displayName")]
public virtual string DisplayName { get; set; }Property Value
| Type | Description |
|---|---|
| string |
Dynamic
Output only. Indicates whether the creative is dynamic.
Declaration
[JsonProperty("dynamic")]
public virtual bool? Dynamic { get; set; }Property Value
| Type | Description |
|---|---|
| bool? |
EntityStatus
Required. Controls whether or not the creative can serve. Accepted values are: * ENTITY_STATUS_ACTIVE *
ENTITY_STATUS_ARCHIVED * ENTITY_STATUS_PAUSED
Declaration
[JsonProperty("entityStatus")]
public virtual string EntityStatus { get; set; }Property Value
| Type | Description |
|---|---|
| string |
ETag
The ETag of the item.
Declaration
public virtual string ETag { get; set; }Property Value
| Type | Description |
|---|---|
| string |
ExitEvents
Required. Exit events for this creative. An exit (also known as a click tag) is any area in your creative that someone can click or tap to open an advertiser's landing page. Every creative must include at least one exit. You can add an exit to your creative in any of the following ways: * Use Google Web Designer's tap area. * Define a JavaScript variable called "clickTag". * Use the Enabler (Enabler.exit()) to track exits in rich media formats.
Declaration
[JsonProperty("exitEvents")]
public virtual IList<ExitEvent> ExitEvents { get; set; }Property Value
| Type | Description |
|---|---|
| IList<ExitEvent> |
ExpandingDirection
Optional. Specifies the expanding direction of the creative. Required and only valid for third-party
expandable creatives. Third-party expandable creatives are creatives with following hosting source: *
HOSTING_SOURCE_THIRD_PARTY combined with following creative_type: * CREATIVE_TYPE_EXPANDABLE
Declaration
[JsonProperty("expandingDirection")]
public virtual string ExpandingDirection { get; set; }Property Value
| Type | Description |
|---|---|
| string |
ExpandOnHover
Optional. Indicates the creative will automatically expand on hover. Optional and only valid for third-party
expandable creatives. Third-party expandable creatives are creatives with following hosting source: *
HOSTING_SOURCE_THIRD_PARTY combined with following creative_type: * CREATIVE_TYPE_EXPANDABLE
Declaration
[JsonProperty("expandOnHover")]
public virtual bool? ExpandOnHover { get; set; }Property Value
| Type | Description |
|---|---|
| bool? |
HostingSource
Required. Indicates where the creative is hosted.
Declaration
[JsonProperty("hostingSource")]
public virtual string HostingSource { get; set; }Property Value
| Type | Description |
|---|---|
| string |
Html5Video
Output only. Indicates the third-party VAST tag creative requires HTML5 Video support. Output only and only
valid for third-party VAST tag creatives. Third-party VAST tag creatives are creatives with following
hosting_source: * HOSTING_SOURCE_THIRD_PARTY combined with following creative_type: *
CREATIVE_TYPE_VIDEO
Declaration
[JsonProperty("html5Video")]
public virtual bool? Html5Video { get; set; }Property Value
| Type | Description |
|---|---|
| bool? |
IasCampaignMonitoring
Indicates whether Integral Ad Science (IAS) campaign monitoring is enabled. To enable this for the creative, make sure the Advertiser.creative_config.ias_client_id has been set to your IAS client ID.
Declaration
[JsonProperty("iasCampaignMonitoring")]
public virtual bool? IasCampaignMonitoring { get; set; }Property Value
| Type | Description |
|---|---|
| bool? |
IntegrationCode
ID information used to link this creative to an external system. Must be UTF-8 encoded with a length of no more than 10,000 characters.
Declaration
[JsonProperty("integrationCode")]
public virtual string IntegrationCode { get; set; }Property Value
| Type | Description |
|---|---|
| string |
JsTrackerUrl
JavaScript measurement URL from supported third-party verification providers (ComScore, DoubleVerify, IAS,
Moat). HTML script tags are not supported. This field is only writeable in following creative_type: *
CREATIVE_TYPE_NATIVE * CREATIVE_TYPE_NATIVE_SITE_SQUARE * CREATIVE_TYPE_NATIVE_VIDEO
Declaration
[JsonProperty("jsTrackerUrl")]
public virtual string JsTrackerUrl { get; set; }Property Value
| Type | Description |
|---|---|
| string |
LineItemIds
Output only. The IDs of the line items this creative is associated with. To associate a creative to a line item, use LineItem.creative_ids instead.
Declaration
[JsonProperty("lineItemIds")]
public virtual IList<long?> LineItemIds { get; set; }Property Value
| Type | Description |
|---|---|
| IList<long?> |
MediaDuration
Output only. Media duration of the creative. Applicable when creative_type is one of: *
CREATIVE_TYPE_VIDEO * CREATIVE_TYPE_AUDIO * CREATIVE_TYPE_NATIVE_VIDEO *
CREATIVE_TYPE_PUBLISHER_HOSTED
Declaration
[JsonProperty("mediaDuration")]
public virtual object MediaDuration { get; set; }Property Value
| Type | Description |
|---|---|
| object |
Mp3Audio
Output only. Indicates the third-party audio creative supports MP3. Output only and only valid for
third-party audio creatives. Third-party audio creatives are creatives with following hosting_source: *
HOSTING_SOURCE_THIRD_PARTY combined with following creative_type: * CREATIVE_TYPE_AUDIO
Declaration
[JsonProperty("mp3Audio")]
public virtual bool? Mp3Audio { get; set; }Property Value
| Type | Description |
|---|---|
| bool? |
Name
Output only. The resource name of the creative.
Declaration
[JsonProperty("name")]
public virtual string Name { get; set; }Property Value
| Type | Description |
|---|---|
| string |
Notes
User notes for this creative. Must be UTF-8 encoded with a length of no more than 20,000 characters.
Declaration
[JsonProperty("notes")]
public virtual string Notes { get; set; }Property Value
| Type | Description |
|---|---|
| string |
ObaIcon
Specifies the OBA icon for a video creative. This field is only supported in following creative_type: *
CREATIVE_TYPE_VIDEO
Declaration
[JsonProperty("obaIcon")]
public virtual ObaIcon ObaIcon { get; set; }Property Value
| Type | Description |
|---|---|
| ObaIcon |
OggAudio
Output only. Indicates the third-party audio creative supports OGG. Output only and only valid for
third-party audio creatives. Third-party audio creatives are creatives with following hosting_source: *
HOSTING_SOURCE_THIRD_PARTY combined with following creative_type: * CREATIVE_TYPE_AUDIO
Declaration
[JsonProperty("oggAudio")]
public virtual bool? OggAudio { get; set; }Property Value
| Type | Description |
|---|---|
| bool? |
ProgressOffset
Amount of time to play the video before counting a view. This field is required when skippable is true. This
field is only supported for the following creative_type: * CREATIVE_TYPE_VIDEO
Declaration
[JsonProperty("progressOffset")]
public virtual AudioVideoOffset ProgressOffset { get; set; }Property Value
| Type | Description |
|---|---|
| AudioVideoOffset |
RequireHtml5
Optional. Indicates that the creative relies on HTML5 to render properly. Optional and only valid for
third-party tag creatives. Third-party tag creatives are creatives with following hosting_source: *
HOSTING_SOURCE_THIRD_PARTY combined with following creative_type: * CREATIVE_TYPE_STANDARD *
CREATIVE_TYPE_EXPANDABLE
Declaration
[JsonProperty("requireHtml5")]
public virtual bool? RequireHtml5 { get; set; }Property Value
| Type | Description |
|---|---|
| bool? |
RequireMraid
Optional. Indicates that the creative requires MRAID (Mobile Rich Media Ad Interface Definitions system).
Set this if the creative relies on mobile gestures for interactivity, such as swiping or tapping. Optional
and only valid for third-party tag creatives. Third-party tag creatives are creatives with following
hosting_source: * HOSTING_SOURCE_THIRD_PARTY combined with following creative_type: *
CREATIVE_TYPE_STANDARD * CREATIVE_TYPE_EXPANDABLE
Declaration
[JsonProperty("requireMraid")]
public virtual bool? RequireMraid { get; set; }Property Value
| Type | Description |
|---|---|
| bool? |
RequirePingForAttribution
Optional. Indicates that the creative will wait for a return ping for attribution. Only valid when using a
Campaign Manager 360 tracking ad with a third-party ad server parameter and the ${DC_DBM_TOKEN} macro.
Optional and only valid for third-party tag creatives or third-party VAST tag creatives. Third-party tag
creatives are creatives with following hosting_source: * HOSTING_SOURCE_THIRD_PARTY combined with
following creative_type: * CREATIVE_TYPE_STANDARD * CREATIVE_TYPE_EXPANDABLE Third-party VAST tag
creatives are creatives with following hosting_source: * HOSTING_SOURCE_THIRD_PARTY combined with
following creative_type: * CREATIVE_TYPE_AUDIO * CREATIVE_TYPE_VIDEO
Declaration
[JsonProperty("requirePingForAttribution")]
public virtual bool? RequirePingForAttribution { get; set; }Property Value
| Type | Description |
|---|---|
| bool? |
ReviewStatus
Output only. The current status of the creative review process.
Declaration
[JsonProperty("reviewStatus")]
public virtual ReviewStatusInfo ReviewStatus { get; set; }Property Value
| Type | Description |
|---|---|
| ReviewStatusInfo |
SkipOffset
Amount of time to play the video before the skip button appears. This field is required when skippable is
true. This field is only supported for the following creative_type: * CREATIVE_TYPE_VIDEO
Declaration
[JsonProperty("skipOffset")]
public virtual AudioVideoOffset SkipOffset { get; set; }Property Value
| Type | Description |
|---|---|
| AudioVideoOffset |
Skippable
Whether the user can choose to skip a video creative. This field is only supported for the following
creative_type: * CREATIVE_TYPE_VIDEO
Declaration
[JsonProperty("skippable")]
public virtual bool? Skippable { get; set; }Property Value
| Type | Description |
|---|---|
| bool? |
ThirdPartyTag
Optional. The original third-party tag used for the creative. Required and only valid for third-party tag
creatives. Third-party tag creatives are creatives with following hosting_source: *
HOSTING_SOURCE_THIRD_PARTY combined with following creative_type: * CREATIVE_TYPE_STANDARD *
CREATIVE_TYPE_EXPANDABLE
Declaration
[JsonProperty("thirdPartyTag")]
public virtual string ThirdPartyTag { get; set; }Property Value
| Type | Description |
|---|---|
| string |
ThirdPartyUrls
Tracking URLs from third parties to track interactions with a video creative. This field is only supported
for the following creative_type: * CREATIVE_TYPE_AUDIO * CREATIVE_TYPE_VIDEO *
CREATIVE_TYPE_NATIVE_VIDEO
Declaration
[JsonProperty("thirdPartyUrls")]
public virtual IList<ThirdPartyUrl> ThirdPartyUrls { get; set; }Property Value
| Type | Description |
|---|---|
| IList<ThirdPartyUrl> |
TimerEvents
Timer custom events for a rich media creative. Timers track the time during which a user views and interacts with a specified part of a rich media creative. A creative can have multiple timer events, each timed independently. Leave it empty or unset for creatives containing image assets only.
Declaration
[JsonProperty("timerEvents")]
public virtual IList<TimerEvent> TimerEvents { get; set; }Property Value
| Type | Description |
|---|---|
| IList<TimerEvent> |
TrackerUrls
Tracking URLs for analytics providers or third-party ad technology vendors. The URLs must start with https
(except on inventory that doesn't require SSL compliance). If using macros in your URL, use only macros
supported by Display & Video 360. Standard URLs only, no IMG or SCRIPT tags. This field is only
writeable in following creative_type: * CREATIVE_TYPE_NATIVE * CREATIVE_TYPE_NATIVE_SITE_SQUARE *
CREATIVE_TYPE_NATIVE_VIDEO
Declaration
[JsonProperty("trackerUrls")]
public virtual IList<string> TrackerUrls { get; set; }Property Value
| Type | Description |
|---|---|
| IList<string> |
Transcodes
Output only. Audio/Video transcodes. Display & Video 360 transcodes the main asset into a number of
alternative versions that use different file formats or have different properties (resolution, audio bit
rate, and video bit rate), each designed for specific video players or bandwidths. These transcodes give a
publisher's system more options to choose from for each impression on your video and ensures that the
appropriate file serves based on the viewer’s connection and screen size. This field is only supported in
following creative_type: * CREATIVE_TYPE_VIDEO * CREATIVE_TYPE_NATIVE_VIDEO * CREATIVE_TYPE_AUDIO
Declaration
[JsonProperty("transcodes")]
public virtual IList<Transcode> Transcodes { get; set; }Property Value
| Type | Description |
|---|---|
| IList<Transcode> |
UniversalAdId
Optional. An optional creative identifier provided by a registry that is unique across all platforms.
Universal Ad ID is part of the VAST 4.0 standard. It can be modified after the creative is created. This
field is only supported for the following creative_type: * CREATIVE_TYPE_VIDEO
Declaration
[JsonProperty("universalAdId")]
public virtual UniversalAdId UniversalAdId { get; set; }Property Value
| Type | Description |
|---|---|
| UniversalAdId |
UpdateTime
object representation of UpdateTimeRaw.
Declaration
[JsonIgnore]
[Obsolete("This property is obsolete and may behave unexpectedly; please use UpdateTimeDateTimeOffset instead.")]
public virtual object UpdateTime { get; set; }Property Value
| Type | Description |
|---|---|
| object |
UpdateTimeDateTimeOffset
DateTimeOffset representation of UpdateTimeRaw.
Declaration
[JsonIgnore]
public virtual DateTimeOffset? UpdateTimeDateTimeOffset { get; set; }Property Value
| Type | Description |
|---|---|
| DateTimeOffset? |
UpdateTimeRaw
Output only. The timestamp when the creative was last updated, either by the user or system (e.g. creative review). Assigned by the system.
Declaration
[JsonProperty("updateTime")]
public virtual string UpdateTimeRaw { get; set; }Property Value
| Type | Description |
|---|---|
| string |
VastTagUrl
Optional. The URL of the VAST tag for a third-party VAST tag creative. Required and only valid for third-party VAST tag creatives. Third-party VAST tag creatives are creatives with following hosting_source:
HOSTING_SOURCE_THIRD_PARTYcombined with following creative_type: *CREATIVE_TYPE_AUDIO*CREATIVE_TYPE_VIDEO
Declaration
[JsonProperty("vastTagUrl")]
public virtual string VastTagUrl { get; set; }Property Value
| Type | Description |
|---|---|
| string |
Vpaid
Output only. Indicates the third-party VAST tag creative requires VPAID (Digital Video Player-Ad Interface).
Output only and only valid for third-party VAST tag creatives. Third-party VAST tag creatives are creatives
with following hosting_source: * HOSTING_SOURCE_THIRD_PARTY combined with following creative_type: *
CREATIVE_TYPE_VIDEO
Declaration
[JsonProperty("vpaid")]
public virtual bool? Vpaid { get; set; }Property Value
| Type | Description |
|---|---|
| bool? |